Marketing doesn't stand still. Everything I ever learnt formally studying marketing is pretty much obsolete now, so I'm continually keeping up to date with new developments. This blog is a mix of what I'm doing with clients and a digest of new directions and tactics in Marketing - with the occasional rant thrown in for good measure. I hope you find this useful. Di.
How can you be sure you're using the best keywords when you submit your website to the search engines?
You know you need to find keywords that lots of people are searching on, but the only way to give yourself an advantage on search engines is to find keywords that are not being heavily used by your competitors.
Luckily Google (where would we be without them!) have a tool that allows you to check out these two factors. Check it out here
In : Internet Marketing